Safe Life Insurance

Privacy

Last updated 1 October 2026

This site is a holding page. It has no forms and no accounts, so we don't ask you for any personal information. The only thing we measure is how the site is used, through Google Analytics, and only if you agree.

Analytics, only if you accept

When you first visit, we ask whether we can use Google Analytics. If you choose Reject, or don't choose, it doesn't load and no analytics cookies are set. If you choose Accept, it helps us see how many people visit and which pages they read. We rely on your consent for this, and you can withdraw it at any time.

Google Analytics records things like the pages you view, how long you stay, the site that sent you, your browser, device type and screen size, and your approximate location (country or city, worked out from your IP address). It doesn't tell us who you are, and we don't use it to identify you. Google provides the service and processes this information for us, and may do so outside the UK. You can read how in Google's privacy policy.

Cookies

If you accept, Google Analytics sets two cookies:

  • _ga tells one visitor from another. It lasts up to 2 years.
  • _ga_ followed by a code for this site keeps track of your visit. It lasts up to 2 years.

We also keep your choice in your browser's local storage, so we don't ask on every page. It isn't sent to us, and we ask again after 12 months. We don't set any other cookies.

Changing your choice

Use the Cookie settings link at the bottom of any page to change your mind. If you switch to Reject, we stop Google Analytics and delete its cookies from this site. You can also clear cookies in your browser's settings at any time.

Hosting

Our hosting provider processes basic technical information, such as your IP address and browser type, so that it can deliver the page to you and keep the service secure. We don't use it to identify or track you.

Changes

If this changes, we'll update this page first and show the date at the top.